WhatTRIBEProject ist an arts-based campaign to discuss negative Native American stereotypes in the media. It was created by Douglas Miles(Apache Skateboards) and Amanda Williams (Native Student Alliance/University of Denver) but includes many writers, poets, activists, artists and others. WhatTRIBEProject works to eliminate all racist stereotypes from pop culture.
“The WHAT TRIBE project aims to provoke creativity not controversy, discussion not discrimination, and awareness not apathy. The reason being negative stereotypical, racist images of Native Americans (and other people of color) are now somewhat considered en vogue and might even go as far as to say fashionable. We would like to see these racist images eradicated from the American pop culture visual landscape. The WHAT TRIBE project, uses photography, art, web media, film, and any means necessary to bring about a positive change for the future.”